Superloaf
Modern Baker
Processing
4
Ultra-processed
Group 4 of 4 on the NOVA scale
Additives listed
3
0 we grade moderate or higher
2 of them not yet assessed here
Fat per 100g
6.30g
Medium
UK FSA front of pack threshold
Three separate readings, kept apart on purpose. This is not a score, and none of it says this product is harmful.
Additives (3)
This label lists 2 thickeners and gelling agents and 1 antioxidant.
E300
Ascorbic acid (vitamin C)
Antioxidant
What it is. Vitamin C, added to protect colour and flavour and sometimes to fortify.
Why it is used. Stops browning in juices and cut fruit, protects fats, and boosts vitamin content.
What the evidence says. Beneficial and harmless at the levels used. Included here as a reminder that an E number is just a code, and plenty of them are ordinary nutrients.
Permitted freely, no concern.
Assessed against EFSA, JECFA. Full entry for E300
Also on the label, not assessed here yet
- E412 Guar gum thickener
- E414 Acacia gum (gum arabic) thickener
Names and jobs come from the register of additives permitted in Great Britain, which we have not finished transcribing: a code shown without a name is a gap in our coverage, not a finding that it is unapproved. Naming one is not grading it either. Full detail appears only where we have an assessment against a named authority, so all of this describes our coverage rather than these additives. Most are common and low concern.
Ingredients
FERMENTED SEED & FIBRE BREAD Wheat Flour (with added Calcium, Iron, Vitamin B3, Vitamin B1), Seed & Fibre Ferment (41%) (contains: Water, Brown Linseed, Golden Linseed, Poppy Seeds, Wheat Flour (with added Calcium, Iron, Vitamin B3, Vitamin B1), Chia Seeds, Wheatgerm, Thickeners: Guar Gum, Acacia Gum; Dark Rye Flour, Golden Linseed Flour, Hemp Fibre), Water, Wheat Gluten, Yeast, Vegetable Oil (Palm, Rapeseed), Salt, Fermented Wheat Flour, Dried Sourdough (Wheat), Flour Treatment Agent: Ascorbic Acid.
As printed on the pack, in the producer's own order: ingredients are listed by weight, so what comes first is most of what is in it. E numbers link to their assessment where we have one.