Rubicon SPARKLING PASSION MADE WITH REAL FRUIT JUI
Unknown brand
Processing
4
Ultra-processed
Group 4 of 4 on the NOVA scale
Additives listed
6
0 we grade moderate or higher
3 of them not yet assessed here
Sugars per 100ml
4.60g
Medium
UK FSA front of pack threshold
Three separate readings, kept apart on purpose. This is not a score, and none of it says this product is harmful.
Additives (6)
This label lists 2 thickeners and gelling agents, 1 acidity regulator, 1 colour, 1 preservative and 1 sweetener.
E211
Sodium benzoate
Preservative
What it is. A preservative that stops yeasts, moulds and some bacteria growing in acidic foods.
Why it is used. Used in soft drinks, sauces, pickles and dressings.
What the evidence says. EFSA re-evaluated it in 2016 and kept an acceptable daily intake, with normal exposure below it. The known issue is specific: in acidic drinks that also contain vitamin C, benzoate can form small amounts of benzene, so manufacturers reformulated to avoid the combination. It was also present in the drink mixes used in the Southampton hyperactivity study, though the warning requirement that followed applies to the colours rather than to benzoate.
Permitted with maximum levels in the foods where it is allowed.
Assessed against EFSA, UK FSA. Full entry for E211
E955
Sucralose
Artificial sweetener
What it is. An intense sweetener made from sugar, around 600 times sweeter, so it is used in very small amounts.
Why it is used. Sweetens diet drinks, tabletop sweeteners, dairy and baked goods.
What the evidence says. Regulators have treated it as safe for decades and the acceptable daily intake has not changed. Newer laboratory work on a breakdown product, and the general question of sweeteners and the gut microbiome, keep it under discussion, but that work is early and has not moved any official position.
Permitted with an acceptable daily intake in all three regions.
Assessed against EFSA, JECFA. Full entry for E955
E160A
Carotenes
Yellow to orange colour
What it is. The orange pigments found in carrots and other vegetables, either extracted or made synthetically.
Why it is used. Colours margarine, soft drinks, dairy, and sweets.
What the evidence says. The same compound the body turns into vitamin A, and safe at the levels used in food. High dose beta-carotene supplements have been linked to harm in smokers, but those doses are far above anything a colour in food delivers, and conflating the two is a common mistake.
Permitted. The supplement findings apply to concentrated doses, not to food colouring.
Assessed against EFSA, JECFA. Full entry for E160A
Also on the label, not assessed here yet
- E296 Malic acid acidity regulator
- E418 Gellan gum thickener
- E440 Pectin thickener
Names and jobs come from the register of additives permitted in Great Britain, which we have not finished transcribing: a code shown without a name is a gap in our coverage, not a finding that it is unapproved. Naming one is not grading it either. Full detail appears only where we have an assessment against a named authority, so all of this describes our coverage rather than these additives. Most are common and low concern.
Ingredients
Carbonated Water, Sugar, Passion Fruit Juice From Concentrate (4%), Acid (Malic Acid), Flavourings, Stabilisers (Gellan Gum, Pectin), Colour (Beta-Carotene), Sweetener (Sucralose), Preservative Sodium Benzoate). S Rubicon is a registered trade mark owned by Rubicon Drinks Limited Rubicon, A.G. Barr Freepost RTHL-BCIX EKJC, Milton Keynes MK17 8FL, UK. A.G. Barr, Fitzwilliam Hall FP, Dublin, ROI, D02 T292 Please recycle. Our cans are 100% recyclable Ball www.rubicondrinks.co.uk
As printed on the pack, in the producer's own order: ingredients are listed by weight, so what comes first is most of what is in it. E numbers link to their assessment where we have one.