Country Crisp Blueberry Crumble

Jordans

5010477365934

Processing

4

Ultra-processed

Group 4 of 4 on the NOVA scale

Additives listed

1

0 we grade moderate or higher

Counted from the label, not by quantity

Sugars per 100g

22g

Medium

UK FSA front of pack threshold

Three separate readings, kept apart on purpose. This is not a score, and none of it says this product is harmful.

This label lists 1 acidity regulator.

E330 Citric acid
Acidity regulator
No real concern strong evidence

What it is. A mild acid found naturally in citrus fruit, made commercially by fermentation.

Why it is used. Adds tartness, balances flavour and helps preserve. One of the most used additives in food.

What the evidence says. Safe at food levels. No credible health concern for the additive itself.

Regulatory status UK Permitted EU Permitted US Permitted

Permitted freely.

Assessed against EFSA, JECFA. Full entry for E330

Wholegrain Cereals (42%) (OAT Flakes, OAT Flour), Purple Clusters (18%) (Wholegrain OAT Flakes, Puffed Rice, Sugar, Acacia Fibre, Chicory Root Fibre, Vegetable oil (rapeseed and sunflower in varying proportions), Concentrates (Blueberry, Carrot), Cane Molasses, Natural Flavouring), Sugar, BARLEY Flakes, Sweetened Blueberry Pieces (7%) (Blueberries, Glucose Syrup, Dextrose, Natural Flavouring, Acidity Regulator (Citric Acid)), Vegetable Oil (rapeseed and sunflower in varying proportions), Rice Flour, Desiccated Coconut, Natural Flavouring.

As printed on the pack, in the producer's own order: ingredients are listed by weight, so what comes first is most of what is in it. E numbers link to their assessment where we have one.

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