IRN BRU
Processing
4
Ultra-processed
Group 4 of 4 on the NOVA scale
Additives listed
2
0 we grade moderate or higher
Counted from the label, not by quantity
Nutrients
–
Nothing above the low band
Or no figures recorded at all
Three separate readings, kept apart on purpose. This is not a score, and none of it says this product is harmful.
Additives (2)
This label lists 1 preservative and 1 sweetener.
E211
Sodium benzoate
Preservative
What it is. A preservative that stops yeasts, moulds and some bacteria growing in acidic foods.
Why it is used. Used in soft drinks, sauces, pickles and dressings.
What the evidence says. EFSA re-evaluated it in 2016 and kept an acceptable daily intake, with normal exposure below it. The known issue is specific: in acidic drinks that also contain vitamin C, benzoate can form small amounts of benzene, so manufacturers reformulated to avoid the combination. It was also present in the drink mixes used in the Southampton hyperactivity study, though the warning requirement that followed applies to the colours rather than to benzoate.
Permitted with maximum levels in the foods where it is allowed.
Assessed against EFSA, UK FSA. Full entry for E211
E950
Acesulfame K
Artificial sweetener
What it is. A calorie free intense sweetener, often blended with other sweeteners to round out taste.
Why it is used. Used in diet drinks, dairy and confectionery.
What the evidence says. Long treated as safe by regulators. Some recent research on sweeteners and the gut microbiome is ongoing, but nothing has changed the official safety position.
Permitted with an acceptable daily intake in all three regions.
Assessed against EFSA, JECFA. Full entry for E950
Ingredients
Carbonated Water, Sugar, Acid Caric Acid Revourings NUTRITION IN TYPICAL Sweeteners ENERGY Aspartame Acesulfame K), Preservative (E211) Calpus (Sunset Yellow Pance Sunset Yellow FCF & Poncey & May heve an avess FAT CARBOHYDRATE whichas PROTEIN SALT
As printed on the pack, in the producer's own order: ingredients are listed by weight, so what comes first is most of what is in it. E numbers link to their assessment where we have one.