Rice Krispies Squares gooey marshmallow

Kellogg's

5000127730137

Processing

4

Ultra-processed

Group 4 of 4 on the NOVA scale

Additives listed

5

1 we grade moderate or higher

4 of them not yet assessed here

Sugars per 100g

32.10g

High

UK FSA front of pack threshold

Three separate readings, kept apart on purpose. This is not a score, and none of it says this product is harmful.

This label lists 1 antioxidant, 1 emulsifier, 1 additive and 1 thickener or gelling agent. 1 more we cannot place from the code alone.

E320 BHA (butylated hydroxyanisole)
Antioxidant
Moderate limited evidence

What it is. A synthetic antioxidant that stops fats and oils going rancid.

Why it is used. Used in some fatty foods, snacks and chewing gum.

What the evidence says. IARC lists it as possibly carcinogenic based mainly on high dose animal studies. Human relevance at food levels is uncertain, and it is used in small amounts, but it is one to watch rather than dismiss.

Regulatory status UK Permitted with limits or a warning EU Permitted with limits or a warning US Permitted

Permitted with limits. Its use has declined as makers switch to natural antioxidants like vitamin E.

Assessed against IARC, EFSA. Full entry for E320

Also on the label, not assessed here yet

  • E422 Glycerol other
  • E428 Gelatine thickener
  • E472A No entry in our register
  • E472E Mono- and diacetyltartaric acid esters (DATEM) emulsifier

Names and jobs come from the register of additives permitted in Great Britain, which we have not finished transcribing: a code shown without a name is a gap in our coverage, not a finding that it is unapproved. Naming one is not grading it either. Full detail appears only where we have an assessment against a named authority, so all of this describes our coverage rather than these additives. Most are common and low concern.

Kellogg's Toasted Rice Cereal (35%) (Rice, Sugar, Salt, Barley Malt Flavouring, Niacin, Iron, Vitamin B6, Vitamin B2{Riboflavin}, Vitamin B1 (Thiamin}, Folic Acid, Vitamin D, Vitamin B12), Marshmallow (33%) (Glucose Syrup, Sugar, Beef Gelatin, Flavouring), Fructose, Palm Oil, Invert Sugar Syrup, Glucose Syrup, Humectant (Glycerol), Flavouring (contains Milk), Emulsifier(E472e, For E472a), Antioxidant(E320).

As printed on the pack, in the producer's own order: ingredients are listed by weight, so what comes first is most of what is in it. E numbers link to their assessment where we have one.

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