Bird's Eye breaded haddock
Processing
4
Ultra-processed
Group 4 of 4 on the NOVA scale
Additives listed
1
0 we grade moderate or higher
Counted from the label, not by quantity
Fat per 100g
8.10g
Medium
UK FSA front of pack threshold
Three separate readings, kept apart on purpose. This is not a score, and none of it says this product is harmful.
Additives (1)
This label lists 1 colour.
E100
Curcumin
Yellow colour
What it is. The yellow pigment from turmeric root.
Why it is used. Colours mustards, sauces, dairy, confectionery and savoury snacks.
What the evidence says. A plant pigment people have eaten as a spice for a very long time, and regulators treat it as safe with an acceptable daily intake. EFSA noted that children who eat a lot of the foods it is used in could approach that intake, which is a reason to watch total use rather than a sign of harm.
Permitted with maximum levels in the foods where it is allowed.
Assessed against EFSA, JECFA. Full entry for E100
Ingredients
haddock (fish) (54%), breadcrumb coating", rapeseed oil, *breadcrumb coating (fortified wheat flour (wheat, calcium carbonate, iron, niacin, thiamin), water, rice flour, salt, wheat starch, yeast, dextrose, sugar, mustard, paprika, turmeric extract,), for allergens see ingredients in capital letters,
As printed on the pack, in the producer's own order: ingredients are listed by weight, so what comes first is most of what is in it. E numbers link to their assessment where we have one.