Promise gluten free multi grain loaf
Unknown brand
Processing
4
Ultra-processed
Group 4 of 4 on the NOVA scale
Additives listed
8
0 we grade moderate or higher
6 of them not yet assessed here
Fat per 100g
5.30g
Medium
UK FSA front of pack threshold
Three separate readings, kept apart on purpose. This is not a score, and none of it says this product is harmful.
Additives (8)
This label lists 5 thickeners and gelling agents, 2 preservatives and 1 additive.
E466
Carboxymethyl cellulose
Thickener and stabiliser
What it is. A modified plant fibre used to thicken and stabilise.
Why it is used. Common in ice cream, low fat products, gluten free bakery and sauces.
What the evidence says. Falls in the same emulsifier and gut research bucket as polysorbate 80, with early human work hinting at effects on the microbiome. Interesting, not conclusive.
Permitted with limits.
Assessed against EFSA. Full entry for E466
E415
Xanthan gum
Thickener and stabiliser
What it is. A fibre made by fermenting sugars with a bacterium, which thickens liquids at very low doses.
Why it is used. Thickens sauces and dressings and gives structure to gluten free baking.
What the evidence says. Passes through largely undigested and is treated as safe by regulators, with no numerical intake limit. Very large amounts act as fibre does, which is a digestive effect rather than a safety one.
Permitted freely.
Assessed against EFSA, JECFA. Full entry for E415
Also on the label, not assessed here yet
- E200 Sorbic acid preservative
- E281 Sodium propionate preservative
- E422 Glycerol other
- E460 Cellulose thickener
- E461 Methyl cellulose thickener
- E464 Hydroxypropyl methyl cellulose thickener
Names and jobs come from the register of additives permitted in Great Britain, which we have not finished transcribing: a code shown without a name is a gap in our coverage, not a finding that it is unapproved. Naming one is not grading it either. Full detail appears only where we have an assessment against a named authority, so all of this describes our coverage rather than these additives. Most are common and low concern.
Ingredients
Water, Tapioca Starch, Rice Flour, Seeds (10%) (Sunflower Seed, Golden Millet Seed, Brown Linseed, Poppy Seed, Quinoa), Thickeners: Cellulose, Hydroxypropyl Methyl Cellulose, Carboxymethyl Cellulose, Methyl Cellulose, Xanthan Gum; Potato Starch, Psyllium Husk Powder, Yeast, Humectant: Glycerol; Rice Starch, Wholegrain Maize Flour, Rapeseed Oil, Golden Syrup, Prune Purée, Maize Starch, Salt, Preservatives: Sodium Propionate, Sorbic Acid; Spirit Vinegar, Burnt Sugar. For allergens, see ingredients in bold. HOW TO STORE: For best before date: see front of pack. Store in a cool, dry place away from strong odours and sunlight. FREEZING GUIDELINES: Suitable for home freezing on the day of purchase. Use within one month. Defrost thoroughly before use. Do not refreeze once defrosted. Bag & Tray are recycla
As printed on the pack, in the producer's own order: ingredients are listed by weight, so what comes first is most of what is in it. E numbers link to their assessment where we have one.