Mr Kipling

94 products in the catalogue. NOVA puts 100% of the ones it can classify in group 4, its most processed.

That share is a fact about the 50 products here with a processing group, not a judgement of the brand: NOVA orders aisles rather than the products inside one, and a brand that sells mostly biscuits will sit higher than one that sells mostly vegetables for that reason alone.

• 2 Golden Syrup Sponge Puddings
  NOVA group 4 7 additives
• 2 lemon sponge puddings
  NOVA group 4 10 additives
• 4 Birthday Cake Tarts
  NOVA group 4 14 additives
• No photo
  4 Cookies & Cream Whirls
  No processing group recorded 0 additives
• No photo
  4 Custard Cream Whirls
  No processing group recorded 0 additives
• 4 Latte Tarts
  No processing group recorded 0 additives
• No photo
  4 Lemon & Raspberry Whirls
  No processing group recorded 0 additives
• 5 Bakewell sponge slices
  NOVA group 4 13 additives
• 5 Lemon & Raspberry Mini Batts
  NOVA group 4 11 additives
• 6 Almond Slices
  NOVA group 4 9 additives
• 6 Bakewell Slices
  NOVA group 4 13 additives
• No photo
  6 Caramel Tarts
  No processing group recorded 0 additives
• 6 Cherry Bakewells
  NOVA group 4 12 additives
• 6 Chocolate Slices
  NOVA group 4 15 additives
• 6 Country Slices
  NOVA group 4 7 additives
• 6 Deep Filled Mince Pies
  NOVA group 4 10 additives
• 6 Lemon Bakewells
  NOVA group 4 14 additives
• 6 Viennese Whirls (Mr Kipling)
  NOVA group 4 11 additives
• 6 chocolate & slime slices
  NOVA group 4 11 additives
• 6 chocolate orange slices
  No processing group recorded 0 additives